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How to Start a Business

Posted by Onassis Krown on
business startup consulting guide

Business Startup Consulting Services by Lateef Warnick of Onassis Krown LLC

Launching a business is a bold, visionary act—one that requires more than just a great idea. It demands strategy, structure, branding, leadership, and a profound understanding of what it truly takes to not only start—but to sustain and scale—a company. That’s where Lateef Warnick, founder of Onassis Krown LLC, steps in.

With a wealth of experience as an image consultant, business advisor, financial strategist, life coach, former naval officer, and serial entrepreneur, Lateef brings a rare mix of discipline, creativity, and insight to the world of business startup consulting.

If you're serious about bringing your entrepreneurial dreams to life—whether it's your first side hustle or your next major venture—Onassis Krown’s Business Startup Consulting Services are designed to guide you every step of the way.


Meet Lateef Warnick: A Multifaceted Business Architect

Lateef Warnick is not your average business consultant. Based in Jacksonville, Florida, Lateef’s background spans across several high-impact industries and leadership roles:

  • Naval Officer: With years of service in the U.S. Navy, Lateef developed a sharp eye for discipline, systems thinking, and mission-focused leadership.

  • Financial Advisor: Lateef helped individuals and businesses secure and grow their wealth, mastering areas such as investment strategy, tax optimization, and credit-building.

  • Image & Business Consultant: He has guided professionals and brands on how to build powerful, consistent public images—blending style, messaging, and identity.

  • Life Coach: Lateef has helped hundreds find clarity, motivation, and alignment between their personal and professional lives.

  • Serial Entrepreneur: Having launched and scaled multiple ventures himself, he understands the challenges, risks, and opportunities that come with entrepreneurship.

Through Onassis Krown LLC, Lateef integrates these experiences to offer full-spectrum startup consulting services that are practical, personalized, and purpose-driven.


What Sets Onassis Krown Apart?

Most consultants offer advice. Lateef builds businesses from the ground up with you.

At Onassis Krown, we don’t just help you start a business—we help you build a brand, a legacy, and a sustainable ecosystem that thrives. Our approach is holistic, strategic, and culturally aligned with your values and vision.

We offer end-to-end support, starting with ideation and naming, through branding, operations, financial infrastructure, and long-term growth planning.

Let’s break down exactly what we offer.


1. Business Naming: Your Brand Begins Here

Your business name is the first impression, the core identity, and the emotional resonance of your brand.

We work with you to:

  • Craft a name that is memorable, marketable, and SEO-friendly

  • Ensure it aligns with your mission, industry, and audience

  • Check domain availability, social media handles, and trademark clearance

  • Reflect a timeless identity that can grow with your business

A great name is more than words—it’s the beginning of your legacy.


2. Logo Design: Visual Identity with Impact

A logo is not just an image; it’s the face of your brand. Our in-house design team at Onassis Krown works to create logos that are:

  • Clean, bold, and instantly recognizable

  • Emotionally aligned with your target audience

  • Professionally designed with scalable formats for all platforms

  • Integrated with your color palette, typography, and visual guidelines

We also provide brand kits that include alternate logos, iconography, and font recommendations for consistent messaging across all media.


3. Slogans & Taglines: Your Message in a Moment

A powerful slogan can evoke emotion, spark curiosity, and solidify your value proposition in just a few words.

We help you develop slogans that:

  • Capture the essence of your brand promise

  • Resonate with your ideal customers

  • Are versatile enough to be used in advertising, social media, and packaging

Some of the world’s most iconic brands are known by just a few words. Yours should be no different.


4. Leadership Coaching: Build Yourself to Build Others

No great business survives without great leadership.

Drawing from his experience as a Naval Officer and Life Coach, Lateef offers one-on-one and team coaching in:

  • Visionary leadership

  • Emotional intelligence

  • Strategic decision-making

  • Conflict resolution and communication

  • Productivity and time management

We don’t just build businesses—we build business leaders who inspire, execute, and grow.


5. Organizational Structure: Set the Right Foundation

Choosing the right business structure is a legal and strategic decision that can make or break your company.

We walk you through:

  • LLC vs. S-Corp vs. C-Corp: Pros, cons, and tax implications

  • Operating agreements and ownership structures

  • Partnerships and equity planning

  • State registration and EIN setup

Every successful business starts with a clear and compliant legal foundation. We ensure you launch correctly.


6. Tax Strategy & Compliance

Lateef’s background as a financial advisor gives clients a unique advantage. We guide you through:

  • Choosing the best structure for tax efficiency

  • Setting up bookkeeping and accounting systems

  • Understanding quarterly taxes and write-offs

  • Creating a long-term tax strategy that aligns with your growth goals

No more year-end surprises. We help you stay compliant and save money.


7. Business Banking Setup

Professionalism begins with financial separation. We help you:

  • Choose the right bank and account type

  • Set up business checking, savings, and merchant services

  • Apply for startup-friendly business credit cards

  • Implement tools for financial tracking and reporting

Get your business finances off your kitchen table and into a secure, scalable system.


8. Building Business Credit: Leverage Without Risk

Business credit is the silent growth engine of every successful company. We offer:

  • D-U-N-S Number registration

  • Tier 1–3 vendor account setup

  • Credit-building strategies with minimal personal guarantees

  • Business credit monitoring tools

  • Roadmaps to securing funding and lines of credit

Build your business credit the right way—without hurting your personal credit.


9. Culture & Brand DNA: Create What People Want to Be Part Of

Your business culture is the heartbeat of your brand.

We help you build an intentional company culture by:

  • Defining core values, mission, and vision statements

  • Creating employee onboarding processes

  • Establishing internal communication standards

  • Designing a culture of inclusion, empowerment, and growth

Great businesses aren’t just built—they’re lived from the inside out.


The Onassis Krown Philosophy: Build Like Royalty

Our consulting isn't just about checklists and templates. It’s about transformation.

At Onassis Krown, we believe in building Kings & Queens—entrepreneurs who create with purpose, lead with integrity, and leave behind a legacy.

Our methodology is rooted in The Seven Jewels of success:

  1. Financial Wellness

  2. Asset Ownership

  3. Spiritual Growth

  4. Holistic Living

  5. Family-Work Balance

  6. Strategic Education

  7. Paying It Forward

These principles shape every aspect of our consulting process. You won’t just build a business—you’ll build your kingdom.


Real Clients, Real Results

While privacy is paramount, our client portfolio includes:

  • Online fashion brands that went from concept to Shopify storefronts in under 90 days

  • Coaches and consultants who doubled their income after branding strategy sessions

  • Local service businesses who received their first business loan using our credit-building roadmap

  • Purpose-driven entrepreneurs who created community-based enterprises with sustainable structures

We don't promise overnight riches. We promise long-term wealth and legacy building.


Who Should Work With Onassis Krown?

We’re a great fit for:

  • First-time entrepreneurs who want to start smart

  • Side hustlers ready to go full-time

  • Established small businesses needing a rebrand or relaunch

  • Creatives, coaches, authors, and content creators looking to build professional platforms

  • Visionaries who want a business that aligns with their spiritual and personal values


The Process: What to Expect

  1. Discovery Call
    We start with a no-pressure consultation to understand your vision, goals, and current stage.

  2. Strategic Roadmap
    Based on your needs, we develop a detailed action plan customized to your timeline and budget.

  3. Implementation Support
    Whether it’s filing paperwork, designing logos, or coaching you through leadership decisions—we’re there every step.

  4. Ongoing Mentorship
    We offer monthly or quarterly strategy calls to help you navigate the challenges and wins of entrepreneurship.


Consulting Packages

We offer flexible packages including:

  • Startup Essentials (Business name, EIN, structure, logo, slogan): Ideal for new entrepreneurs.

  • Brand Launch Blueprint (Full branding kit + website setup)

  • Business Credit Builder (Step-by-step credit establishment)

  • Leadership Accelerator (Coaching + organizational systems)

  • Total Startup Experience (All-in-one A to Z services)

Custom packages and payment plans are available based on your unique needs.


Why Wait? Your Business Won’t Build Itself

If you're reading this, you already know it’s time to act.

Your dream deserves more than a vision board and sticky notes—it deserves structure, strategy, and support. Let Lateef Warnick and Onassis Krown LLC guide you through every step of your entrepreneurial journey, from naming your business to building credit and scaling your legacy.

Your throne awaits.


Ready to Begin?

📍 Based in Jacksonville, FL — Serving Clients Nationwide

📞 Schedule Your Free Discovery Call:
Visit www.OnassisKrown.com or contact info@onassiskrown.com

📱 Follow Onassis Krown on Social Media:
Instagram | Facebook | LinkedIn | YouTube

🛍️ Also Check Out Our Apparel & Inspirational Products

“Build like royalty. Lead like a king. Live like a legend.” — Lateef Warnick


Lateef Warnick is the founder of Onassis Krown. He currently serves as a Senior Healthcare Consultant in the Jacksonville FL area and is a Certified Life Coach, Marriage Counselor, Keynote Speaker and Author of "Know Thyself," "The Golden Egg" and "Wear Your Krown." He is also a former Naval Officer, Licensed Financial Advisor, Insurance Agent, Realtor, Serial Entrepreneur and musical artist A.L.I.A.S.

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