The Krown Affair Podcast

Segment Sponsorship Rate Card

The Krown Affair is a highly unique podcast, incorporating a “Game of Chess” theme and is one of the fastest growing podcasts online! It is brought to you by Onassis Krown which is a transformation hub and lifestyle brand with the mission to build virtuous Kings & Queens in body, mind, spirit and home with products and services such as fashion, coaching, books and more. Like the brand, this self-improvement podcast generates dialogue between guests & hosts and also conducts (life-review) guest interviews with everyday people, couples, local business owners, entrepreneurs and celebrities built on the Seven Jewels of: 

1. Financial Wellness

2. Asset Ownership

3. Healthy Living

4. Strategic Education

5. Family Values

6. Spiritual Growth

 7. Paying It Forward

While our aim is to be educational, we deliver helpful information to listeners in a casual and entertaining format. While many podcasts may be entertaining, they typically are not a good match for protecting businesses’ brands due to sometimes off-brand behavior and language. Likewise, other educational podcasts may tend to be boring and may not draw the greatest followings. Our aim is to deliver edutainment – education that is also entertaining! Within our podcast, we incorporate hip-hop music, pop culture trivia, inspiration, motivation and lifestyle swagger.

To achieve our goals, The Krown Affair works with businesses locally and nationwide offering opportunities for advertising, endorsements, product placement, social media exposure, newsletter & email distribution and sponsorship. This podcast has quickly grown with little effort but will continue to skyrocket with our consistent promotion. Now is the time to become a partner and enjoy our exponential growth at the lowest rates you will ever see!

Podcast Host:

Each episode typically may last from 1 to 2 hours and released minimally once per week and is broken into 8 segments:

The Jester’s Icebreaker (Engaging debate banter): Top Five rappers, Athletes, sports teams, food dishes, restaurants, singers, wines, drinks, cars, cities, clothing brands, watch brands, vacation destinations, sneaker brands, colleges, first date places, etc.)

2.       The Pawn’s Adventure (Family Values): Learning about the guest’s childhood and upbringing.

3.      The Bishop’s Discovery (Strategic Education): How and what type of education has guest received. (i.e. - school of hard knocks, GED, HS diploma, college education, trade school, certification, etc and how has it impacted their lives)

4.      The Rook’s Chariot (Healthy Living): What type of diet or exercise routine does guest adhere to? How does it impact their well-being? What do they do for mental health?

5.      The Knight’s Conquest (Financial Wellness): What financial lessons have their learned? Do they invest money? What advice do they have for others?

6.      The Queen’s Council (Asset Ownership): Are they an entrepreneur? What businesses do they own? Do they invest in real estate or other appreciable assets?

7.       The King’s Court (Spiritual Growth): Do they practice any particular faith? What is their philosophical approach to life? How has religion or spirituality played a role in their life?

8.      Your Crowning Achievement (Paying It Forward): What does guest do to help others? What type of mentorship, if any, did they have? What and how do they contribute to society?

Audience Snapshot Platform:

YouTube (video podcast format) Subscribers: ~4,600 (and growing)

Projected Average Views/Episode: 2,500–3,500

Newsletter Audience: >11,000 and climbing

Combined Social Media Following: ~50,000

Niche Focus: Self-Improvement, Holistic Living, Inspirational, Entrepreneurship, Spiritual Growth, Luxury Lifestyle and Pop Culture

Demographic Strengths: Broad exposure of young adults into hip-hop and pop culture, ambitious entrepreneurs, highly engaged singles and couples, mid-life career change seekers, families, spiritual seekers and a critical thinking audience.

Per-Episode Segment Sponsorship Rates Segment:
Queen Package: 15 second ad read by host, written advertiser mention in podcast video description with link,

King Package: Everything in Queen package as well as 30 second ad read by host, podcast highlights converted to short reels shared on all of our social media platforms and shared with advertiser as well for their social media, podcast set product placement for duration of episode!

Checkmate Package: Everything in King package as well as 60 second ad read by host, email newsletter distribution and permanent addition to our online business directory with backlink!

·       Segments 1 & 2 are considered pre-roll. Segments 3-6 are mid-roll. Segments are 7 & 8 are post-roll.

·       Segments 7 & 8 get 5 sec pre-roll mentions at beginning of episode as well as an extra 5 seconds during their segment presentations.

·       RATES ARE SUBJECT TO CHANGE AT ANY GIVEN MOMENT WITHOUT NOTICE! (Assuming you don’t already have a pre-arranged agreement)

Segment	Segment Name	Queen	King	Checkmate
1	The Jester’s Icebreaker (Fun, engaging banter)	$150	$200	$250
2	The Pawn’s Adventure (Family Values)	$165	$215	$265
3	The Bishop’s Discovery (Strategic Education)	$180	$230	$280
4	The Rook’s Chariot (Healthy Living)	$195	$245	$295
5	The Knight’s Conquest (Financial Wellness)	$210	$260	$310
6	The Queen’s Council (Asset Ownership)	$225	$275	$325
7	The King’s Court (Spiritual Growth)	$240	$290	$340
8	Your Crowning Achievement (Paying It Forward)	$255	$305	$355

 

Multi-Segment Discounts:

(Advertiser wants mention in 2 or more segments in one episode)

Number of Segments	Queen Discount	King Discount	Checkmate Discount
2 Segments	5%	6%	7%
3 Segments	10%	12%	14%
4 Segments	15%	18%	21%
5 Segments	20%	24%	28%
6 Segments	25%	30%	35%
7 Segments	30%	36%	42%
8 Segments (Full Episode)	35%	42%	49%

 

Multi-Episode Package Discounts: (Pre-Paid in Full)

Number of Episodes	Queen Discount	King Discount	Checkmate Discount
3 Episodes	5%	6%	7%
6 Episodes	10%	12%	14%
12 Episodes	15%	18%	21%
24 Episodes	20%	24%	28%
36 Episodes	25%	30%	35%
52 Episodes	30%	36%	42%